Providing an essential industry benchmark, the State of Enterprise WordPress Survey highlights how large-scale organisations across the globe are powering their digital strategies with WordPress.
Now in its third year, it draws on responses from major organisations such as Google, Amnesty International, News UK, and Sage, revealing evolving patterns in platform adoption, investment priorities, and implementation approaches across the enterprise sector worldwide.
The survey explores key questions around enterprise WordPress usage, looking at what kind of organisations are choosing the platform, what drives their decision-making process, and how WordPress delivers value at scale. Whether you’re a senior leader evaluating content management platforms, an industry expert tracking trends, or you’re simply interested in the maturation of open source software in enterprise environments, these findings uncover the strategic thinking that shapes how major brands approach content management, digital experience, and tech investment decisions.
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1. Enterprise profile
The definition of enterprise can vary depending on geography or industry, however for the purposes of this survey, we define it as either a high profile brand, a publisher with a national or global reach, or a large-scale corporate entity. To build a clearer snapshot of the kinds of organisations that contributed to this report’s findings, we’ve also put together anonymised and aggregated profile data below.
GEOGRAPHY
Around a third of survey respondents represent enterprises based in North America, with almost twice as many based in the Europe, Middle East and Africa region. This is consistent with previous years, with the majority of participation continuing to come from these established markets.
EMEA
57%
NORAM
33%
APAC
5%
LATAM
2%
Global
2%
The bar chart indicates that the majority of organizations are primarily based in Europe, followed by North America and Asia
EMEA
54%
NORAM
28%
APAC
10%
LATAM
7%
The bar chart indicates that the majority of organizations are primarily based in Europe, followed by North America and Asia
EMEA
53%
NORAM
36%
APAC
7%
LATAM
4%
The bar chart indicates that the majority of organizations are primarily based in Europe, followed by North America and Asia
INDUSTRY SECTORS
Publishing and media continues to lead enterprise WordPress adoption, representing a third of all surveyed organisations. As in previous years, this is closely followed by the tech sector, but a notable shift from last year is the doubling of education sector participation to 10%. The remaining organisations represent a diverse mix of industries.
Publishing / Media
33%
Technology
26%
Education
10%
Non-profit
9%
Finance
7%
Marketing / Advertising
7%
Lifestyle
3%
Travel / Hospitality
2%
Agrotech
2%
Business Membership Organisation
2%
The bar chart displays the distribution of sectors in which the surveyed organizations operate, with each sector represented by its own percentage of the total responses
Publishing / Media
31%
Technology
29%
Marketing / Advertising
16%
Non-profit
7%
Finance
5%
Education
5%
Lifestyle
5%
Entertainment
1%
The bar chart displays the distribution of sectors in which the surveyed organizations operate, with each sector represented by its own percentage of the total responses
Publishing / Media
32%
Technology
24%
Marketing / Advertising
12%
Non-profit
10%
Education
9%
Finance
6%
Lifestyle
3%
Government
2%
Manufacturing
1%
The bar chart displays the distribution of sectors in which the surveyed organizations operate, with each sector represented by its own percentage of the total responses
RESPONDENT DEPARTMENT
The majority of respondents to our survey hold engineering and product development roles, accounting for around half of participants. Significantly, a third hold leadership positions within their organisation.
Engineering / Product Development
50%
Leadership
33%
Marketing
14%
Publishing / Editorial
2%
The bar chart depicts the distribution of respondents across various teams/departments
Engineering / Product Development
44%
Leadership
31%
Marketing
24%
Publishing / Editorial
1%
The bar chart depicts the distribution of respondents across various teams/departments
Leadership
40%
Engineering / Product Development
35%
Marketing
20%
Publishing / Editorial
6%
The bar chart depicts the distribution of respondents across various teams/departments
Unique WordPress site visitors per month
Enterprise WordPress sites continue to show significant growth in high-traffic deployments, with 28% of surveyed organisations reporting that their WordPress site receives more than 10 million unique visitors every month – up from 18% in 2024. However, this year’s findings also reveal a more diverse range of enterprise scales, with sites receiving fewer than 500,000 unique visitors rising from 29% to 37%, suggesting WordPress is serving both ends of the enterprise spectrum effectively.
Fewer than 500,000
37%
Between 500,000 – 1 million
9%
Between 1 – 5 million
19%
Between 5 – 10 million
7%
Over 10 million
28%
The bar chart indicates the monthly unique visitor count to the organisations main WordPress site.
Fewer than 500,000
29%
Between 500,000 – 1 million
24%
Between 1 – 5 million
16%
Between 5 – 10 million
13%
Over 10 million
18%
The bar chart indicates the monthly unique visitor count to the organisations main WordPress site.
Fewer than 500,000
40%
Between 500,000 – 1 million
20%
Between 1 – 5 million
20%
Between 5 – 10 million
6%
Over 10 million
15%
The bar chart indicates the monthly unique visitor count to the organisations main WordPress site.
CMS / DXP STACK
Over half of surveyed enterprises now rely solely on WordPress, which continues the upward trend from previous years. Notably, the use of bespoke solutions has almost halved since last year, suggesting that organisations are moving away from custom-built systems in favour of comprehensive standalone solutions.
No – we only use WordPress
57%
Bespoke solution
13%
Other
9%
Drupal
4%
Sitecore
4%
Contentstack
2%
Methode
2%
Contentful
2%
Optimizely
2%
Glide
2%
Acquia
2%
The chart illustrates the proportion of organizations that utilize additional CMS/DXP platforms alongside WordPress
No – we only use WordPress
55%
Bespoke solution
21%
Other
7%
Drupal
5%
Contentful
5%
Methode
1%
Adobe Experience Manager
1%
Strapi
1%
Salesforce
1%
Payload CMS
1%
The chart illustrates the proportion of organizations that utilize additional CMS/DXP platforms alongside WordPress
No – we only use WordPress
38%
Bespoke solution
17%
Drupal
9%
Optimizely
4%
Adobe Experience Manager
4%
Contentful
4%
Methode
3%
Sitecore
3%
Glide
2%
Acquia
2%
The chart illustrates the proportion of organizations that utilize additional CMS/DXP platforms alongside WordPress
2. Using WordPress
As a flexible CMS, WordPress gives enterprises powerful capabilities to create and distribute digital content. This section examines how organisations are leveraging those strengths – exploring everything from editorial workflows and technical integrations to open-source contributions – and reveals how WordPress continues to adapt to the demands of large-scale operations.
How does your organisation use WordPress?
Publishing news now leads as the primary use case for enterprise WordPress, reflecting the platform’s key strength in editorial and media workflows. This is followed by self-building web pages and sites, with the remaining use cases relatively evenly distributed.
To publish news
22%
To self-build web pages / sites
18%
To create new on-site content
17%
To maintain / periodically update existing online content
15%
To directly sell a product / service online
14%
To publish blogs
13%
The bar graph illustrates the various ways in which organizations utilize WordPress, ranging from blogging to e-commerce platforms
To publish news
23%
To create new on-site content
18%
To self-build web pages / sites
18%
To publish blogs
15%
To maintain / periodically update existing online content
14%
To directly sell a product / service online
12%
The bar graph illustrates the various ways in which organizations utilize WordPress, ranging from blogging to e-commerce platforms
To create new on-site content
22%
To publish news
20%
To self-build web pages / sites
17%
To maintain / periodically update existing online content
16%
To publish blogs
14%
To directly sell a product / service online
12%
The bar graph illustrates the various ways in which organizations utilize WordPress, ranging from blogging to e-commerce platforms
Is your organisation using WordPress as a headless CMS?
After declining between 2023 and 2024, headless WordPress adoption has more than doubled this year to 36%. This suggests renewed enterprise interest in decoupled architectures, potentially driven by advances in headless tooling and the growing need for omnichannel content delivery.
No
Don't know
Yes
The pie graph depicts the usage of WordPress as a headless CMS within organizations, with varying percentages for each response category
No
Don't know
Yes
The pie graph depicts the usage of WordPress as a headless CMS within organizations, with varying percentages for each response category
Yes
No
Don't know
The pie graph depicts the usage of WordPress as a headless CMS within organizations, with varying percentages for each response category
How long has your organisation used WordPress?
Almost 8 of out 10 surveyed organisations have used WordPress for over five years – a continued increase from previous years, highlighting a long-term commitment to the platform and its capabilities.
Over 5 years
79%
Between 2 – 5 years
14%
Less than a year
5%
Between 1 – 2 years
2%
The bar graph indicates the various durations for which organizations have been using WordPress, ranging from less than a year to over 10 years
Over 5 years
75%
Between 2 – 5 years
22%
Less than a year
1%
Between 1 – 2 years
1%
The bar graph indicates the various durations for which organizations have been using WordPress, ranging from less than a year to over 10 years
Over 5 years
59%
Between 2 – 5 years
28%
Less than a year
6%
Between 1 – 2 years
6%
The bar graph indicates the various durations for which organizations have been using WordPress, ranging from less than a year to over 10 years
How frequently does your organisation use WordPress?
The latest results show a sizable uptick in the number of enterprises using WordPress on a daily basis – rising from 65% in 2024 to 83% in 2025 – showing increased dependence on the platform for routine publishing and content management.
Daily
83%
Weekly
7%
Monthly
5%
Less often
5%
The bar chart illustrates the frequency at which organizations use WordPress, ranging from daily usage to never
Daily
65%
Weekly
18%
Monthly
12%
Less often
6%
The bar chart illustrates the frequency at which organizations use WordPress, ranging from daily usage to never
Daily
73%
Weekly
17%
Monthly
7%
Less often
2%
The bar chart illustrates the frequency at which organizations use WordPress, ranging from daily usage to never
Which WordPress editor do you use?
The proportion of enterprises still using the classic editor has remained steady at around a fifth of respondents. However, over half now prefer Gutenberg, and a further quarter also make use of full site editing (FSE). Taken together, this means eight in ten organisations are working with the block editor in some form.
Classic editor
Block editor / Gutenberg
Full Site Editing (FSE)
The pie chart illustrates respondents preferences among different WordPress editors
Classic editor
Both
Block editor / Gutenberg
The pie chart illustrates respondents preferences among different WordPress editors
Classic editor
Block editor / Gutenberg
Both
The pie chart illustrates respondents preferences among different WordPress editors
Does the WordPress block editor make it easier than the classic editor for you to create and publish content?
An overwhelming majority of respondents confirmed that the block editor has simplified the content creation and publishing process for their organisation. This represents a significant increase from previous years, demonstrating growing user adoption and comfort with the block editor interface.
Yes – much easier
64%
Yes – a little easier
17%
No difference to the classic editor
10%
N/A – I have only ever used the block editor
10%
The bar chart depicts respondents opinions on whether the WordPress block editor facilitates easier content creation and publishing compared to the classic editor
Yes – much easier
55%
No difference to the classic editor
23%
Yes – a little easier
21%
N/A – I have only ever used the block editor
2%
The bar chart depicts respondents opinions on whether the WordPress block editor facilitates easier content creation and publishing compared to the classic editor
N/A – I have only ever used the block editor
9%
No difference to the classic editor
11%
Yes – a little easier
24%
Yes – much easier
56%
The bar chart depicts respondents opinions on whether the WordPress block editor facilitates easier content creation and publishing compared to the classic editor
Approximately how many people in your organisation use the WordPress CMS to create/edit content?
Telling a similar story to last year’s findings, more than 4 in 10 respondents confirm that WordPress is used by at least 50 people in their organisation. This highlights how the platform is utilised by large teams, often working on collaborative content creation and management.
Fewer than 5
14%
Between 5 and 19
26%
Between 20 and 49
17%
50 or more
43%
The bar graph indicates that the majority of individuals in the organization use WordPress CMS, with the highest number falling within the 50 or more range
Fewer than 5
19%
Between 5 and 19
28%
Between 20 and 49
12%
50 or more
41%
The bar graph indicates that the majority of individuals in the organization use WordPress CMS, with the highest number falling within the 50 or more range
Fewer than 5
16%
Between 5 and 19
32%
Between 20 and 49
14%
50 or more
38%
The bar graph indicates that the majority of individuals in the organization use WordPress CMS, with the highest number falling within the 50 or more range
IS YOUR WORDPRESS SYSTEM INTEGRATED WITH ANY OF THE FOLLOWING?
WordPress continues to demonstrate its value as a flexible integration hub for enterprise operations, with 96% of respondents reporting connections to critical business systems. Marketing tech leads the integration landscape at 22%, while CRM, SSO, and A/B testing software maintain relatively stable adoption rates year-over-year.
Marketing tech
22%
CRM
17%
SSO
15%
A/B testing software
15%
Payment gateway
14%
Translation tools
13%
None
4%
The bar graph indicates the percentage of respondents who have integrated their WordPress system with plugins, external APIs, custom code, third-party services, or not integrated at all
Marketing tech
23%
Payment gateway
17%
SSO
15%
CRM
15%
Translation tools
14%
A/B testing software
12%
None
4%
The bar graph indicates the percentage of respondents who have integrated their WordPress system with plugins, external APIs, custom code, third-party services, or not integrated at all
Marketing tech
27%
CRM
19%
Payment gateway
16%
SSO
13%
A/B testing software
12%
Translation tools
10%
None
5%
The bar graph indicates the percentage of respondents who have integrated their WordPress system with plugins, external APIs, custom code, third-party services, or not integrated at all
Does your organisation contribute to open source WordPress projects?
Enterprise engagement with open source WordPress projects continues to strengthen, with 67% of organisations now actively contributing towards them – a record high. This is a healthy increase of 7% from 2024, and a sharp rise of 29% when compared to 2023.
Yes – infrequently
Yes – often
No
The bar chart indicates the proportion of organizations that contribute to open source WordPress projects
Yes – infrequently
Yes – often
No
The bar chart indicates the proportion of organizations that contribute to open source WordPress projects
Yes – infrequently
Yes – often
No
The bar chart indicates the proportion of organizations that contribute to open source WordPress projects
3. Choosing WordPress
The CMS market offers brands no shortage of choice, but the survey results point to a shared understanding of which priorities carry the greatest weight.
Which department was the key decision maker when it came to working with WordPress?
IT and Engineering departments continue to dominate WordPress decision-making, maintaining their position at 40% in 2025. However, there are also signs of shifting power dynamics, with Board and C-Suite involvement surging from 12% in 2024 to 17% this year.
IT / Engineering
40%
Marketing
25%
Board / C-Suite
17%
Editorial
8%
Don't know
7%
Finance
3%
The graph indicates that the IT department was the primary decision maker in choosing WordPress
IT / Engineering
41%
Marketing
26%
Board / C-Suite
12%
Editorial
11%
Don't know
7%
Finance
2%
Product
1%
The graph indicates that the IT department was the primary decision maker in choosing WordPress
IT / Engineering
38%
Board / C-Suite
20%
Marketing
18%
Editorial
15%
Don't know
6%
Finance
3%
The graph indicates that the IT department was the primary decision maker in choosing WordPress
How important were the following factors in choosing WordPress over THE other solutions?
Functionality, scalability and usability stand out as the decisive factors in WordPress adoption, with around 7 in 10 respondents rating each of them as very important. Open-source engagement has also seen further growth with 45% of respondents rating it as very important. This 20 point uplift reflects the strengthening relationship between large-scale organisations and the wider WordPress ecosystem.
Cost
17%45%38%
Functionality
2%26%71%
Open source
29%26%45%
Scalability
5%26%69%
Extensibility
7%19%74%
Usability
7%24%69%
Performance
7%29%64%
Multilingual capabilities
45%36%19%
Multisite capabilities
38%33%29%
Not important
Quite important
Very important
The stacked bar chart illustrates the primary reasons why organizations chose WordPress, with factors like cost, functionality, open source nature, scalability, extensibility, usability, performance, multilingual capabilities, multisite capabilities, and other considerations
Cost
12%49%40%
Functionality
4%21%75%
Open source
32%43%25%
Scalability
13%53%34%
Extensibility
4%65%31%
Usability
9%59%32%
Performance
9%47%44%
Multilingual capabilities
60%22%18%
Multisite capabilities
54%22%24%
Not important
Quite important
Very important
The stacked bar chart illustrates the primary reasons why organizations chose WordPress, with factors like cost, functionality, open source nature, scalability, extensibility, usability, performance, multilingual capabilities, multisite capabilities, and other considerations
Cost
17%43%40%
Functionality
5%25%70%
Open source
37%41%22%
Scalability
10%38%52%
Extensibility
11%35%54%
Usability
6%40%54%
Performance
11%41%48%
Multilingual capabilities
57%27%16%
Multisite capabilities
44%30%26%
Not important
Quite important
Very important
The stacked bar chart illustrates the primary reasons why organizations chose WordPress, with factors like cost, functionality, open source nature, scalability, extensibility, usability, performance, multilingual capabilities, multisite capabilities, and other considerations
4. Costs & Maintenance
Investment patterns for WordPress implementations show notable evolution in 2025, with enterprise spending becoming more concentrated in mid-tier budget ranges. Importantly, WordPress’s commercial performance continues to strengthen, with rising numbers of organisations reporting strong returns.
What was the approximate set up/design and build cost of your current WordPress solution?
The distribution of setup costs has shifted notably in 2025, with a more balanced spread across budget ranges compared to previous years. While costs continue to vary widely based on organisational size and complexity requirements, the data reveals a consolidation towards mid-range investments.
Less than $50,000
14%
Between $50,000 – $100,000
12%
Between $100,000 – $250,000
21%
Between $250,000 – $500,000
12%
Between $500,000 – $1m
2%
$1m+
14%
Dont know
26%
The bar graph indicates that a majority of respondents believe the cost does cover ongoing maintenance
Less than $50,000
40%
Between $50,000 – $100,000
12%
Between $100,000 – $250,000
10%
Between $250,000 – $500,000
6%
Between $500,000 – $1m
4%
$1m+
4%
Dont know
24%
The bar graph indicates that a majority of respondents believe the cost does cover ongoing maintenance
Less than $50,000
35%
Between $50,000 – $100,000
9%
Between $100,000 – $250,000
15%
Between $250,000 – $500,000
8%
Between $500,000 – $1m
5%
$1m+
6%
Dont know
21%
The bar graph indicates that a majority of respondents believe the cost does cover ongoing maintenance
Does that cost cover ongoing maintenance?
Around 6 in 10 enterprises incur additional charges for ongoing site maintenance and updates – a figure that has remained consistent since 2023.
Yes
36%
No
64%
The bar graph indicates that a majority of respondents believe the cost does cover ongoing maintenance
Yes
38%
No
62%
The bar graph indicates that a majority of respondents believe the cost does cover ongoing maintenance
Yes
44%
No
56%
The bar graph indicates that a majority of respondents believe the cost does cover ongoing maintenance
Do you have an in-house engineering team that manages WORDPRESS?
The vast majority of enterprises have in-house engineering resources to manage their WordPress application, though over half operate with very small teams, typically with no more than five developers.
Yes (1 – 5 developers)
55%
Yes (6 – 12 developers)
12%
Yes (13+ developers)
21%
No – we rely entirely on an external agency
12%
The bar chart indicates that a majority of respondents have an in-house engineering team to manage their WordPress system, with a smaller percentage relying on external resources or having no dedicated team at all
Yes (1 – 5 developers)
60%
Yes (6 – 12 developers)
9%
Yes (13+ developers)
18%
No – we rely entirely on an external agency
13%
The bar chart indicates that a majority of respondents have an in-house engineering team to manage their WordPress system, with a smaller percentage relying on external resources or having no dedicated team at all
Yes (1 – 5 developers)
49%
Yes (6 – 12 developers)
14%
Yes (13+ developers)
11%
No – we rely entirely on an external agency
26%
The bar chart indicates that a majority of respondents have an in-house engineering team to manage their WordPress system, with a smaller percentage relying on external resources or having no dedicated team at all
Where do you host your WordPress sites?
A quarter of surveyed enterprises depend on their own servers, which is up from one fifth in 2024. Around a third prefer to leverage the expertise of specialist WordPress hosting services, which is consistent with last year’s findings.
Own servers
25%
WordPress VIP
20%
Other
16%
WP Engine
13%
Kinsta
7%
AWS
7%
Cloudways
5%
Pantheon
4%
WordPress.com
4%
The bar chart illustrates the various hosting platforms chosen by respondents for their WordPress site(s)
Own servers
19%
WordPress VIP
18%
WP Engine
17%
Other
13%
AWS
13%
Kinsta
8%
Cloudways
4%
WordPress.com
4%
Pantheon
3%
The bar chart illustrates the various hosting platforms chosen by respondents for their WordPress site(s)
WordPress VIP
21%
WP Engine
18%
Own servers
16%
AWS
15%
Pantheon
10%
Cloudways
4%
Kinsta
3%
WordPress.com
2%
The bar chart illustrates the various hosting platforms chosen by respondents for their WordPress site(s)
Please indicate which price range your monthly hosting costs falls into
As in previous years, the majority of enterprise brands spend less than £2,000 per month on hosting. For the first time, however, the findings also reveal a snapshot of brands paying more than £10,000 per month, representing 19% of respondents.
Less than £2,000 pm
Between £2,000 – £5,000 pm
£5,000 – £10,000 pm
£10,000+ pm
The pie chart illustrates the monthly hosting costs of survey respondents
Less than £2,000 pm
Between £2,000 – £5,000 pm
£5,000+ pm
The pie chart illustrates the monthly hosting costs of survey respondents
Less than £2,000 pm
Between £2,000 – £5,000 pm
£5,000+ pm
The pie chart illustrates the monthly hosting costs of survey respondents
Do you monetise your WordPress site?
Although more than a third of enterprise brands do not currently monetise their WordPress site, around half of them generate income either via advertising or subscriptions / content paywalls.
No
38%
Yes – advertising
24%
Yes – subscriptions/content paywalls
22%
Yes – affiliate marketing
12%
Donations
2%
Direct Sales
2%
The bar chart illustrates that more respondents are monetizing their site in some way
No
34%
Yes – advertising
26%
Yes – affiliate marketing
20%
Yes – subscriptions/content paywalls
19%
Membership
1%
The bar chart illustrates that more respondents are monetizing their site in some way
Yes – affiliate marketing
16%
Yes – advertising
21%
Yes – subscriptions/content paywalls
22%
No
41%
The bar chart illustrates that more respondents are monetizing their site in some way
Do you feel that your WordPress site is delivering return on investment, either in terms of revenue generation or time and resource savings?
Confidence in WordPress’s value continues to grow, with 82% of enterprises stating that the CMS offers either good or excellent return on investment. This is a 10% increase on 2024, signalling a clear upward trend in how organisations perceive the platform’s commercial and efficiency gains.
Good return on investment
33%
Excellent return on investment
49%
Don't know
14%
Poor return on investment
5%
The bar chart indicates that the majority of respondents believe their WordPress site is delivering a return on investment, primarily through revenue generation and efficiency in time and resource management
Good return on investment
37%
Excellent return on investment
35%
Don't know
16%
Poor return on investment
12%
The bar chart indicates that the majority of respondents believe their WordPress site is delivering a return on investment, primarily through revenue generation and efficiency in time and resource management
Good return on investment
41%
Excellent return on investment
33%
Don't know
17%
Poor return on investment
9%
The bar chart indicates that the majority of respondents believe their WordPress site is delivering a return on investment, primarily through revenue generation and efficiency in time and resource management
5. Looking ahead
In this final section of the survey, we explore how enterprises view their long-term relationship with WordPress. The findings provide a clear picture of sentiment going into 2026 – from ongoing platform commitment to how strongly organisations are willing to advocate for WordPress within the wider enterprise community.
Do you foresee that your organisation will continue to use WordPress?
An overwhelming 95% of surveyed enterprises confirmed they will continue using WordPress for the foreseeable future, marking a significant jump from 75% in 2024. This surge in commitment demonstrates exceptionally strong satisfaction and renewed confidence in the platform’s ability to meet evolving enterprise needs.
No – it’s likely that we’ll move to an alternative solution in the near future
Yes – we’re happy with the platform
The pie chart illustrates the monthly hosting costs of survey respondents
No – it’s likely that we’ll move to an alternative solution in the near future
Yes – we’re happy with the platform
The pie chart illustrates the monthly hosting costs of survey respondents
Yes – we’re happy with the platform
No – it’s likely that we’ll move to an alternative solution in the near future
The pie chart indicates that a majority of respondents anticipate their organizations will continue to use WordPress
How likely is it that you would recommend WordPress to other enterprise organisations? (scored out of 10)
Advocacy for WordPress holds strong in 2025, with the vast majority of enterprises placing their likelihood to recommend at the top end of the scale. What stands out this year is the rise in perfect tens, which now account for over two-fifths of all responses.
0
5%
4
2%
5
5%
7
12%
8
14%
9
19%
10
43%
The bar chart indicates the likelihood of respondents recommending WordPress to other enterprise organizations, with most indicating a high probability of endorsement
0
5%
1
3%
2
5%
3
8%
4
5%
5
8%
6
9%
7
10%
8
13%
9
13%
10
23%
The bar chart indicates the likelihood of respondents recommending WordPress to other enterprise organizations, with most indicating a high probability of endorsement
0
2%
5
4%
6
4%
7
17%
8
33%
9
12%
10
27%
The bar chart indicates the likelihood of respondents recommending WordPress to other enterprise organizations, with most indicating a high probability of endorsement
6. Conclusion
The 2025 results point to a platform that continues to grow in capability and relevance for large-scale organisations. WordPress now sits at the centre of increasingly varied enterprise setups, supporting everything from high-volume newsrooms to complex marketing and content operations. More organisations are running it as their primary CMS, and reliance on bespoke publishing platforms continues to fall.
Usage patterns reinforce this momentum. Daily publishing has risen significantly, the block editor is now the standard for most teams, and headless implementations have made a strong return after last year’s drop. WordPress remains tightly connected to enterprise ecosystems, with nearly every organisation integrating it into essential business systems.
Investment patterns suggest steady confidence. Setup budgets are becoming more aligned, maintenance spending is predictable, and reported return on investment has increased year-on-year. Open-source contribution levels are also the highest recorded in the survey so far, reflecting stronger involvement from enterprise teams in WordPress’s ongoing development.
Looking ahead, long-term commitment remains extremely strong. Almost every respondent plans to continue using WordPress, and the rise in perfect-ten advocacy scores shows that support for the platform is not only stable but intensifying. As organisations expand their digital ambitions and demand more from their publishing tools, WordPress continues to prove its value through flexibility, usability, and performance.
Overall, the findings show WordPress firmly embedded in enterprise digital strategy, supported by an active community and a clear appetite for its continued evolution. With sustained growth across usage, investment, and long-term confidence, WordPress moves into the coming year with solid momentum.
THE STATE OF ENTERPRISE WORDPRESS SURVEY
The State of Enterprise WordPress survey is a collaborative effort from key brands in the enterprise WordPress community. The survey reflects the community’s commitment to a shared journey of advancing the enterprise WordPress space.
SUPPORTED BY
Thank you to all of the enterprises that participated in the State of Enterprise WordPress 2025 survey – if you would like to take part in the 2026 survey, please submit the form below.
This report was produced by enterprise WordPress agency, Big Bite. For press enquiries, please contact marketing@bigbite.net
